4 Part Marketing for Herbalists Series


Join Aub and Court from Dandelion Branding to learn about the best practices to make an herbal marketing plan.

In this 4 part course we cover.

Part One – Website Basics – How to set up a custom website from scratch, and everything your website needs.

Part Two – Holistic Marketing – How to communicate with your audience, building a holistic content marketing structure that works for herbal brands (including social media, blogs, and email)

Part Three – An Overview of FDA compliance – What you can and can’t say about your herbal products in your marketing.

Part Four – In the final class, we talk a bit about your brand data and how to use it to grow.


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More Details

Teachers: Courtney Hume and Aub Wallace from Dandelion Branding, a digital marketing agency that works with sustainable businesses. Dandelion has been the sole marketing agency for Berkeley Herbal Center since late 2019. Their herbal marketing plan for BHC includes the 2019 rebrand and full website redesign, blog writing, social media content creation, email marketing, and any of BHC’s digital needs! Their work with herbal brands stems back to 2014 and has continued throughout our journey of creating their agency.